Root Search Marketing was founded in 2008 by Dan A. Root, a search marketing pioneer with over 12 years of experience in search optimization. Dan has worked with hundreds of clients in dozens of industries enhancing search visibility through proven search marketing strategies.
Born From Domains
Dan Root bought his first domain name when he was only 12 years old. It was the first of several thousand to be purchased over a decade. While other kids were out playing, Dan envisioned the future of the internet. With the popularity of Yahoo’s search engine to find websites on relevant topics, Dan became obsessed with getting his domains and the websites they contained to the top of search result pages. He was hooked. Dan started his search optimization career by researching how domains correlate with search results. Over the next 12 years, Dan would form the foundation Root Search Marketing is built on.
Professional. Honest. Personal.
At Root Search Marketing, we run a pretty tight ship. We’re darn good at what we do and we always stay within industry guidelines outlined by major search engines.
Mom always said “Honesty is the best policy”. We take that quote seriously. If you ask questions or require explanations, be prepared for honest answers. When it comes to the success or failure of your search marketing campaign, we don’t sugar coat the ugly realities.
It can be very difficult to properly initiate a search marketing campaign when we know nothing about your business. Root Search Marketing forms a personal partnership with you to become a virtual extension of your marketing department. For the entire duration of your search marketing campaign, we stay involved in your online presence.
